← All posts

August 31, 2026

How One Blog Post Landed a $13K Landscaping Deal

A step-by-step guide to building 'best landscaper in [town]' comparison pages that rank in Google and ChatGPT, and generate real leads.

One landscaping company pulled in a $13K lead from a single blog post. Here's how.

The tactic is what I call "comparison pages." Google and AI tools like ChatGPT love head-to-head comparisons of companies. When someone asks for the best landscaper in your town, they look for pages that do exactly that.

How it works

  1. Do the research.
  2. Pick the criteria to compare.
  3. Create a map in Google to embed (mymaps.google.com).
  4. Build a table at the top comparing all companies overall.
  5. Write up each company.
  6. Post the blog. Check the results.

We wrote one of these for a client, and it generated a $13,000 deal in the pipeline.

The company ranks #1 in ChatGPT for the search.

The blog post ranks #3 in Google.

Here's the deal it generated:

Is one blog post worth this to your business?

If you want help building one, send the 5 best landscaping companies in your target town (including yours), and we'll build the comparison post with you.

Ready to put this into practice?

Book a free 30-minute call — no pitch, just clarity on what your marketing should be doing.

Book a Free Strategy Call →